Fast Fashion, Young Contemporary, and Contemporary Markets
Apparel Design
Check out my featured designs ↓
SUBJECT: Design / Fit Tech
BRAND: Mary & Mo
NOTES: Mary & Mo is a women’s contemporary line based out of Los Angeles. I was their Designer and Fit Technician. The assignment was to first design a trendy yet sophisticated line of beautiful dresses and separates. Then, to create tech packs for each design and oversee the entire technical product development process with a strong emphasis on fit.
Fabric Blocking With Pleats
Classic Black & White Color Palette
Modern Structure & Draping
Trending Neutrals
Updated Lace Trims on Bold Pieces
Pop Colors in Jewel Tones
SUBJECT: Design / Tech Design / Pre-Production
BRAND: Dirty Ballerina
NOTES: Dirty Ballerina is a young contemporary line that wanted simple, yet impactful pieces for their retailers, Nordstrom and Bloomingdales. I was the Apparel Designer in Dirty Ballerina’s Los Angeles headquarters, along with working on tech packs and CAD work. I would constantly travel to China to oversee the production of my designs.
SUBJECT: Design / Tech Design / Pre-Production
BRAND: London Rag
NOTES: London Rag is a fast fashion brand based out of London, but found all over the USA. I was their Apparel Designer in their Los Angeles office. I designed per the clientele’s requests and oversaw the production of my designs via China. London Rag had me work with the following clients: Forever 21, Windsor, Maurice’s, Century 21, YMI Jeans, Cotton Candy, and Wish List. Below is a special bomber jacket collection, which was highly in demand at the time.
SUBJECT: Design
BRAND: AZAADI
NOTES: AZAADI was a startup fashion line that wanted to feature my personal design aesthetic: contemporary modern with lots of structure and emphasis on details. To the left, is my inspiration trend/mood board. Below, is a night-time collection I produced for them, which includes solids, leather, satin, metallics, sheer fabrication, color blocking, cutouts, and tie details.
SUBJECT: Design
BRAND: Silk & Grace
NOTES: Silk & Grace was a startup that wanted to produce a cocktail collection using a collaboration of various designers and their unique aesthetics. Every dress would come in black to concentrate on The Little Black Dress (LBD). I was one of their chosen designers to showcase my work. These are my designs that were part of the finalization of their first line. Featuring cutouts, structural details, textured fabrications, and sheer fabric blocking.
SUBJECT: Design / Technical Design / Pre-Production
BRAND: Bebe
NOTES: Bebe is a well-known retailer throughout the USA. I was one of 12 students chosen out of four FIDM campuses to help Bebe produce a more contemporary line as a relaunch of their overall look. I was assigned as the Woven Skirt Designer and created a small line of European-inspired skirts. We traveled to Paris and Milan for trend research and we went to China to oversee production firsthand.
